About Digital

Digitala AS is run by me, Øystein Iversen.

Is a versatile digital resource with over 20 years of experience.

Responsibility for the digital customer journey for the brands in BRAV, formerly Swix Sport. BRAV has built up an advanced eCommerce that not many others in Norway can match. Campaign measurement, analysis, brand advice and improvements to the digital customer journey.

Keywords: eCommerce, advertising, campaign tracking / analysis, mapping and improvements of digital customer journey for BRAV's online stores.

Part of Eidsiva which is a forward-looking and well-visible company. Responsibility for all digital channels and digital visibility. Led pilot project that resulted in today's customer portals and ordering solutions (B2C and B2B).

Keywords: Digital marketing, communication strategy, project management, campaign planning / implementation, social media, Facebook Ads, Google Ads, programmatic purchasing, remarketing, content production (text, image, video), search engine optimization (SEO) and customer portals.

Participated in starting Norsk Tipping's investment in eCommerce from zero kroner in turnover all the way up to 2 billion online and mobile. Concept developer for the games Eurojackpot, LiveOddsen and Keno digitally. Today, eCommerce in Norsk Tipping is their largest sales channel. Keywords: Campaigns, design, concept development, web analysis, development, strategy, procurement and establishment of online partner agreements (affiliate) with VG and Nettavisen.